Highmark Foundation reports $17.1 million savings when bullying prevention programs are sustained in Pennsylvania schools

The Highmark Foundation has released the first savings analysis created about the impact of bullying prevention programs in Pennsylvania. One example the report highlights is a $17.1 million in potential school savings when the number of students who leave schools because of bullying is reduced.

The Cost Benefit of Bullying Prevention: A First-Time Look at Savings indicates there are cost savings for schools when they initiate long-term evidence-based programs to prevent bullying. For the first time, the Center for Health Promotion and Disease Prevention at the Windber Research Institute looks at the anticipated financial impact of the expansion of the evidence-based Olweus Bullying Prevention Program (OBPP) during a three-year period in the 49 Pennsylvania counties that the Highmark Foundation serves.

“The cost-benefit analysis report provides valuable and positive outlooks that bullying prevention programs are having a greater impact in our schools, among health care organizations, within families and throughout the community,” said Highmark Foundation President Yvonne Cook. “The Highmark Foundation is focused on supporting health care initiatives that address the improvement of service delivery systems. It is our hope that this report will serve as a change agent for bullying prevention in schools and organizations across the nation.”

The report also compares the value of reduced health care utilization and care costs when bullying is reduced. Some of the various health-related conditions or problems caused by bullying incidents include mental health disorders, headaches, abdominal pain and/or alcohol use. On average, 31.4 percent of students with these bullying-related health disorders are treated at an estimated $1,683 per student (per 18 months).

“If the number of students who bully or who are bullied decreases, fewer students will experience such health-related consequences and a direct reduction in treatment costs will result,” said Dr. Matthew Masiello, director of the Center for Health Promotion and Disease Prevention at the Windber Research Institute.

This report demonstrates the Highmark Foundation’s continued efforts to address and fund evidence-based bullying prevention programs in Pennsylvania, and supports previous findings that 13 percent of Pennsylvania school children are experiencing a safer, more responsive school climate through exposure to the Olweus Bullying Prevention Program, as noted in Bullying Prevention: The Impact on Pennsylvania School Children, a report released by the Highmark Foundation in 2011.

The Highmark Foundation has also recommitted funding to the Windber Research Institute and the Center for Safe Schools through combined $1 million grants. The funding will support bullying prevention efforts in Pennsylvania through activities designed to fill gaps in resources, provide unavailable services and strategic development of outcomes evaluation.

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Cyberbullying – Monitoring Children’s Social Media Usage Is Important, but So Is Allowing Their Mistakes

Cyber safety tips from the Ascentive team

Facebook has provided millions of people worldwide with an unmatched outlet for sharing information about their lives. Through the social network giant, establishing community with old friends and new has never been easier.

But Facebook also presents an assortment of issues — especially for parents, according to a Kansas State University parenting expert.

 

Chuck Smith, professor of emeritus of family studies and human services at the university’s College of Human Ecology, says increased usage of Facebook by children has sparked questions of how to prevent cyberbullying and protect their personal privacy. Simultaneously, some parents have been forced to consider how much information they should share about their children on Facebook.

 

But despite the risks, Smith says using Facebook is worthwhile for children if parents remain aware.

“Facebook is a tool that could be used for good or bad,” Smith said. “It’s up to parents to help their children understand how to use it well and be vigilant about misuse.”

 

Online bullying is Smith’s primary concern among young Facebook users. Preventing online bullying should involve parents retaining essential control of a child’s Facebook account, he said. This allows parents to read all posts and ensure the highest levels of security settings are in place. Appropriate security settings are beneficial in a variety of contexts, including Smith’s other primary concern with young Facebook users: online predators.

To counteract possible negative influences, Smith advises parents of children under 16 years old to have the family use the computer in a common area — something that may not sit well with some children.

“The impact on relationships could be with children regarding parents as too intrusive in their personal lives,” Smith said. “Though as long as the children are living in the home, parents have every right to be vigilant.

“For parents, vigilance changes with the child’s age, but you still have to be responsible.”

Parents should instruct their children on responsible sharing of information early, but parents also should allow a reasonable amount of freedom for children to make their own mistakes, Smith said. Failure to allow a meaningful amount of freedom could be detrimental to the parental-child relationship.

“The younger generation is very much an online generation,” Smith said. “We have to be realistic and teach them about the danger and responsibility of posting online and considering what they might say and how they might react. Parents who are overly restrictive might lose their opportunity.

Standards of responsibility also exist for parental social media usage — especially when it concerns their children. Smith advises parents consider their own security settings before sharing certain information about their children. The same principle applies for any sort of related information, including when the family will be on vacation.

“You have to be aware of who you have given permission to view the page,” Smith said.

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Pennsylvania Safe Schools Conference Tackles Bullying

Cyber safety news from the Ascentive team

The Center for Safe Schools has announced that nearly 500 stakeholders from across the Commonwealth of Pennsylvania and beyond will convene in Harrisburg for the fifteenth annual Safe Schools Conference May 8-9, 2012. The latest research in school safety and youth violence prevention; as well as effective program models and practices from state and national experts will be presented.

The conference provides school leaders and personnel, law enforcement and community partners with the tools to create a positive school climate; one that supports academic success, learning and teaching in a safe and nurturing environment.

“Specifically, the event includes practical resources and information to deal with safety issues that schools face daily –  bullying prevention, conflict management, emergency response and crisis management, and initiatives to address student mental health issues,” said Lynn Cromley, Center for Safe Schools director.

“The 9/11 documentary ‘REBIRTH’ is included as a tool to inform, enlighten and help professionals prepare for future disasters and better understand the impact of trauma on lives, schools and communities,” Cromley said.

The film is a riveting journey into living history – an act of personal witness to one of the most profound events in American history and the healing that has come in its wake. The result of a decade-long process by director Jim Whitaker, the inspirational story of “REBIRTH” follows the nearly ten-year transformation of five people whose lives were forever altered on September 11, 2001 – and simultaneously tracks via unprecedented multi-camera time-lapse photography the minute-by-minute evolution of the space where the Twin Towers once rose. Both a singular cinematic and human experience, “REBIRTH” is deeply intimate and uplifting – providing a moving portrait of how trauma and grief metamorphose into hope and rebuilding as the human spirit transcends the unthinkable over time.

“The entire Project Rebirth team, especially our five film participants, are pleased and grateful every time educational professionals use our film and film content in advancing their own missions. Applications to date have ranged from teaching the history of 9/11 to advancing the conversation about the need for improved disaster preparation and response in our schools,” said Brian Rafferty, Project Rebirth board chairman.

Following the screening, Project Rebirth’s Advisor for Public Safety and Education, Gregory Thomas, will lead a Q&A discussion about the film including school emergency preparedness and trauma. As the Executive Director of School Safety for the New York City Public Schools during the terrorist attacks, Thomas worked closely with federal, state and local officials to address security and disaster related issues that arose for the many schools in the lower Manhattan area.

“The educational mission of Project Rebirth has been its main driver since filming began six months after the 9/11 attacks: to educate future generations about the suffering of those left behind, and to highlight the strength of the human spirit in the face of the challenges they faced and met over the years,” Rafferty said.

The 2012 conference is presented by the Center for Safe Schools in partnership with the Pennsylvania State Police, Pennsylvania Commission on Crime and Delinquency, Pennsylvania Emergency Management Agency, Pennsylvania Human Relations Commission and the Mid-Atlantic Equity Assistance Center; with sponsorship support from the Highmark Foundation.

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More Organizations Launch Anti-Bullying Campaigns

Cyber Safety news from the Ascentive team

More and more organizations are launching their own campaigns to stop bullying and cyber-bullying. Tanda, a pioneer in energy-based at-home beauty devices, announces its Zap Bullying campaign to raise awareness among parents and teens about this epidemic and to empower teens to feel confident and secure in their own skin.  The multifaceted campaign from Tanda Zap, the powerful acne clearing technology endorsed by leading dermatologists and successfully used by thousands of users across the country, will include a partnership with the national leading anti-bullying organization STOMP Out Bullying™, a social media awareness campaign and a limited edition blue Zap device to support the cause.

“We envision a world in which young people feel safe from bullying and we’re thrilled to partner with the STOMP Out Bullying™ organization. We share their commitment to help people take a stand against bullying in schools and communities,” says Fabian Tenenbaum, CEO of Syneron Beauty, the maker of Tanda branded products.  “Tanda Zap offers ground-breaking acne clearing technology to help teens feel comfortable and secure in their own skin and we hope that this initiative will raise awareness and dialogue around this issue and that ultimately it will serve to help foster greater understanding and mutual respect among teens.”

Tanda Zap invites consumers to “Zap Bullying” and pledge support to this social campaign by visiting its Facebook page, http://www.Facebook.com/Tanda.  “Like” Tanda and then “Vote” to Zap Bullying.  Tanda will donate $1 for each Vote to the STOMP Out Bullying™ organization.

“We are so grateful to have Tanda Zap as a philanthropic partner,” says Ross Ellis, Founder and CEO of STOMP Out Bullying™. “Together we can reach more schools, kids, teens and families affected by bullying with the critical educational resources and support services they need.”

As part of the campaign, the brand will introduce a limited edition blue Tanda Zap acne spot treatment device, from which a portion of proceeds will be donated to STOMP Out Bullying™. The limited edition blue Tanda Zap device will be available for $49 for Back to School 2012.

PACER’s National Bullying Prevention Center, a partner in The Bully Project and a supporter of Lee Hirsch’s new documentary “Bully,” offers educators, students, families and individuals the tools they need to address bullying in schools. By downloading free resources at PACER.org/bullying, communities can find ways to help change the culture of bullying.

“The Bully movie gives everyone a heartbreaking look at the reality of bullying,” says Julie Hertzog, director of PACER’s National Bullying Prevention Center. “Our hope is that the movie will be a call to action, and that more people will work together to create a climate that doesn’t accept this behavior.”

Resources available at PACER.org/bullying include bullying prevention classroom toolkits, activities and videos for K-12 students; toolkits for organizing community events around bullying prevention; tips for how parents can talk with their children about the subject and work with schools and more.

PACER’s TeensAgainstBullying.org website offers relevant and interactive information in a teen-friendly way. Teens can find strategies to deal with bullying, ways they can stand up for other kids, and ideas for how they can bring the bullying prevention message to their school. PACER’s KidsAgainstBullying.org website is also specifically designed for elementary-aged children and uses a cast of animated characters to share bullying prevention strategies.

In addition, PACER’s National Bullying Prevention Center, The National Center for Learning Disabilities (NCLB), AbilityPath and Autism Speaks are partnering with The Bully Project to raise awareness about how bullying affects children with disabilities. Resources and a toolkit will be available soon at specialneeds.bullyingproject.com.

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Bully MPAA Protest Becomes a Movement

Cyberbullying news from the Ascentive team

“BULLY,” the highly anticipated anti-bullying documentary (in theaters March 30th), has sparked a protest and now a movement, as a number of major movie stars, theater owners, and Members of Congress have joined forces to protest the film’s R rating. In a clear triumph for the film, Gerry Lopez, CEO of AMC Theaters, one of the most prominent theater chains in the world, spoke out against the R-Rating, saying, “To ‘automatically default’ BULLY is a mistake. Automatic default to a rating, a category, a genre… doesn’t matter, is a mistake.  The message, the movie and its social relevance defy that kind of formulaic, conventional thinking. AMC will show this movie, and we invite our guests to engage in the dialogue its relevant message will inevitably provoke.”

Mr. Lopez is one of almost 300,000 people to get behind a petition started by a junior in high school named Katy Butler. Ms. Butler, who has experienced severe bullying herself, started the petition on Change.org after the MPAA ruled by one vote that  “Bully” should receive an R rating due to six swear words. When Mr. Lopez asked one of his sons about the film, curious as to whether the debate had reached the demographic the film is geared toward, his son had already signed onto Ms. Butler’s petition.

The support from Hollywood has been on a steady increase since Katy Butler launched her petition. On March 20, Meryl Streep and her daughter Mamie Gummer will co-host a screening of the film with David Boies, one of the two attorneys responsible for overturning Proposition 8 in California, and his daughter, Mary Boies.  The screening will be held in New York City.

Johnny Depp has also signed on to lend his support; Ellen DeGeneres has devoted time to the film on her television show; and in the sports arena, Drew Brees, quarterback of the New Orleans Saints, has also added his voice to the movement.  Kelly Ripa and Anderson Cooper came on board as news anchor partners, hosting a screening in New York City last week, that was presented by Bing, the search engine from Microsoft. In addition to the screening in NYC, Bing will also be supporting the film in a number of ways, including hosting an additional screening in LA.

Iconic American designer Tommy Hilfiger will design an exclusive t-shirt inspired by the Bully movie poster which will be sold in Tommy Hilfiger stores with a portion of proceeds benefiting Facing History and Ourselves (http://www.facing.org/). Mr. Hilfiger is the first of ten designers that The Weinstein Company will ask to donate their services on behalf of the fundraising effort.  IMG, renowned global sports, fashion and media agency continues to support the film in a number of ways, and famed photographer David LaChapelle has offered to donate his talents towards an advertising campaign.

In Congress, Rep. Mike Honda (D-Calif.) issued a bipartisan letter to the MPAA, supporting Katy Butler’s petition, to urge former Senator Dodd, now Chairman of the MPAA, to overturn the ruling. Over 20 Members of Congress have signed on to the letter. The political engagement continues to grow this week while Congress is in District Work Session, with additional support coming from the Senate. Senator Kirsten Gillibrand (D-NY) called for a PG-13 rating on Twitter today, and has told The Weinstein Company she intends to play a more active role in this protest.

Last Friday, Justin Bieber joined the cause, telling his fans on Twitter about the movie and encouraging them to stand up for each other. He is currently working with The Weinstein Company on how he can do more for the film.

“We’ve got the MPAA’s attention, and with nearly 300,000 signatures and support from celebrities and politicians, there’s now a national movement of people calling on the MPAA to drop the ‘R’ rating for ‘Bully,'” Katy Butler said. “As someone who lived through bullying day in and day out in school, including having my finger broken by bullies, this film is too important to silence with an ‘R’ rating. Everyone should have a chance to see ‘Bully.'”

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