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Jon Bon Jovi Soul Foundation Joins Rebuilding Together And Lowe’s To Build A Healthy Neighborhood For Philadelphia

AscentiveLocal news from the Ascentive team

Rebuilding Together, in partnership with the Lowe’s Charitable and Educational Foundation and  Rebuilding Together Philadelphia, announced  today that the Jon Bon Jovi Soul Foundation is joining Rebuilding Together’s Building a Healthy Neighborhood project in the Overbrook neighborhood in Philadelphia.

The Building a Healthy Neighborhood project recruits hundreds of volunteers, local leaders and officials to rehabilitate nearly 30 homes in the Overbrook neighborhood June 14 – 16. The work will address local families’ critical needs, including major interior and exterior rehabilitations, accessibility modifications and energy efficient upgrades. The volunteers will also participate in community clean-up and the installation of a new playground at the Overbook Environmental Education Center in partnership with Carter Oosterhouse’s charity Carter’s Kids. The Building a Healthy Neighborhood mission is to demonstrate the positive effects of home and neighborhood revitalization on the overall health of homeowners, families and communities.

The Jon Bon Jovi (JBJ) Soul Foundation has come on board as a partner, bringing along knowledge of the City after having participated in various housing projects in the past throughout Philadelphia.  According to the Jon Bon Jovi Soul Foundation, the common theme of all of their past revitalization efforts has been to help strengthen the community by improving (or preserving) the housing stock and thus the lives of those within the community.

“We were excited for the opportunity to partner with Rebuilding Together on this project,” said Mimi Box, Executive Director of the JBJ Soul Foundation.  “Upon hearing about the work they were setting out to do, we realized this build fits in perfectly with our model for community revitalization and incorporates the elements we look for in each build in which we participate: 1) the housing component – and here will affect the lives of 30 homeowners; 2) services and community support through the Education Center; 3) making the homes more energy-efficient; and 4) the very large volunteer component.  Volunteerism is something that the JBJ Soul Foundation has long supported and is a cornerstone of our mission.”

“We are thrilled that the Jon Bon Jovi Soul Foundation will be supporting Building A Healthy Neighborhood in Overbrook with Rebuilding Together and Lowe’s Charitable and Educational Foundation,” said Gary A. Officer, president and CEO of Rebuilding Together. “To see the momentum build among our sponsors and volunteers and know that the effort we are making will help sustain a landmark Philadelphia neighborhood in a healthy and viable manner is inspiring.”

“Creating safe and healthy living environments in the homes impacted by the Building a Healthy Neighborhood project helps bring vitality to families, neighborhoods and communities,” said Marshall Croom, chairman of Lowe’s Charitable and Educational Foundation.  “Our Lowe’s Heroes network of employee volunteers will be hard at work with community volunteers in Philadelphia to help make a difference for the families of Overbrook.”

Volunteers from Lowe’s, Wells Fargo, Citrin Cooperman, Rebuilding Together’s CapacityCorps alumni, Choice Hotels, and HGTV and DIY Network, will revitalize the Overbrook neighborhood and community center, as part of Rebuilding Together’s mission to provide a safe and healthy home for every person.

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Anti-Cyberbully Service Adopted by 100 Schools in 100 Days

AscentiveCyber safety news from Ascentive

SchoolMessenger today announced that demand for Talk About It®, its anonymous communication service, has been strong since the company’s official launch in January. Over the last 100 days, more than 100 schools have signed up for the service, adding tens of thousands of new students to a user base that already exceeds more than 300,000. A partial list includes: Birmingham City Schools (AL), Food and Finance High School (NY), Irving Independent School District (TX), Mobile County Public Schools (AL), Modoc Joint Unified School District (CA), Montgomery County Public Schools (VA) and Mt. Juliet High School (TN).

Originally launched in 2005, and currently in use by more than 300,000 students, Talk About It is the first and only anonymous communication service that allows students to ‘speak up’ by engaging in text or online messaging with trusted school staff members when on-campus threats, cyberbullying or other concerns occur which warrant attention. Using electronic communications, which are largely ubiquitous among today’s students, reduces the stigma of being seen reaching out to a counselor or faculty member or ‘snitching’ on a fellow student. Schools and districts find it provides students an effective way to break the ‘code of silence’ and initiate a confidential, two-way dialogue that can lead to immediate and actionable results.

“Giving students a comfortable way to communicate with teachers, counselors and administrators is vital to the safe, secure and productive learning environment we want to have in our schools,” said Dr. Dana T. Bedden, Superintendent of Schools for Irving Independent School District, which serves more than 34,000 students in 38 schools and learning centers in Texas. “If students don’t report an issue, then it’s likely to continue being an issue. With Talk About It, students can maintain their anonymity and feel confident that someone will be alerted, listen and then help resolve any problems or concerns.”

“We especially liked the idea of communicating with students in the way they communicate with each other, which is through text and online messaging,” said Dr. Craig Witherspoon, Superintendent of the Birmingham City Schools, which serves 25,000 students in 51 schools in Alabama. “Allowing them to anonymously communicate with an adult they trust will make them more likely to report things that trouble them.”

“Talk About It is a remarkable and unique tool that gives students an outlet for sharing their concerns without fear,” said David K. Akridge, Executive Manager of Information Technology for Mobile County Public School System. MCPSS is the largest public school system in the state, serving over 63,000 students in more than 100 schools and facilities across Mobile County.

“We are excited about the adoption of the Talk About It program as it will allow our staff to reach our students in the technology world — which is where they live — in order to engage in effective conversations with them,” said Mike Martin, Superintendent, Modoc Joint Unified School District, which is located in the northeast corner of California. “A top priority for us is a safe learning and working environment and we feel confident that the service will assist us in addressing this high priority.”

“In this time of high profile bullying incidents, Talk About It delivers an ideal means of communicating with anonymity, comfort and safety where our student body can feel free to speak out,” said Roger Turgeon, principal, Food and Finance High School in New York City.

“When we launched under the SchoolMessenger brand in January we had high hopes for continued growth of our business, but the last few months have far exceeded our expectations,” said Carter B. Myers, vice president of Anonymous Communications Solutions for SchoolMessenger and co-developer of Talk About It. “The fact that we have brought on board over 100 schools in just the first 100 days is a testament to the value that school leadership places on having a true two-way dialogue with students regarding bullying and other issues.”

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Pennsylvania Safe Schools Conference Tackles Bullying

ascentiveCyber safety news from the Ascentive team

The Center for Safe Schools has announced that nearly 500 stakeholders from across the Commonwealth of Pennsylvania and beyond will convene in Harrisburg for the fifteenth annual Safe Schools Conference May 8-9, 2012. The latest research in school safety and youth violence prevention; as well as effective program models and practices from state and national experts will be presented.

The conference provides school leaders and personnel, law enforcement and community partners with the tools to create a positive school climate; one that supports academic success, learning and teaching in a safe and nurturing environment.

“Specifically, the event includes practical resources and information to deal with safety issues that schools face daily –  bullying prevention, conflict management, emergency response and crisis management, and initiatives to address student mental health issues,” said Lynn Cromley, Center for Safe Schools director.

“The 9/11 documentary ‘REBIRTH’ is included as a tool to inform, enlighten and help professionals prepare for future disasters and better understand the impact of trauma on lives, schools and communities,” Cromley said.

The film is a riveting journey into living history – an act of personal witness to one of the most profound events in American history and the healing that has come in its wake. The result of a decade-long process by director Jim Whitaker, the inspirational story of “REBIRTH” follows the nearly ten-year transformation of five people whose lives were forever altered on September 11, 2001 – and simultaneously tracks via unprecedented multi-camera time-lapse photography the minute-by-minute evolution of the space where the Twin Towers once rose. Both a singular cinematic and human experience, “REBIRTH” is deeply intimate and uplifting – providing a moving portrait of how trauma and grief metamorphose into hope and rebuilding as the human spirit transcends the unthinkable over time.

“The entire Project Rebirth team, especially our five film participants, are pleased and grateful every time educational professionals use our film and film content in advancing their own missions. Applications to date have ranged from teaching the history of 9/11 to advancing the conversation about the need for improved disaster preparation and response in our schools,” said Brian Rafferty, Project Rebirth board chairman.

Following the screening, Project Rebirth’s Advisor for Public Safety and Education, Gregory Thomas, will lead a Q&A discussion about the film including school emergency preparedness and trauma. As the Executive Director of School Safety for the New York City Public Schools during the terrorist attacks, Thomas worked closely with federal, state and local officials to address security and disaster related issues that arose for the many schools in the lower Manhattan area.

“The educational mission of Project Rebirth has been its main driver since filming began six months after the 9/11 attacks: to educate future generations about the suffering of those left behind, and to highlight the strength of the human spirit in the face of the challenges they faced and met over the years,” Rafferty said.

The 2012 conference is presented by the Center for Safe Schools in partnership with the Pennsylvania State Police, Pennsylvania Commission on Crime and Delinquency, Pennsylvania Emergency Management Agency, Pennsylvania Human Relations Commission and the Mid-Atlantic Equity Assistance Center; with sponsorship support from the Highmark Foundation.

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Bully Documentary Ignites a National Conversation About the Harmful Mental Health Effects of Bullying

AscentiveCyber Safety news from the Ascentive team

This year 13 million American kids will be bullied and three million students will be absent because they feel unsafe at school, according to the documentary Bully. Bully sheds light on the harmful mental health effects bullying can have and has inspired a national conversation about how parents and educators should deal with this nationwide crisis.

“Bullying is a very serious issue that can result not only in immediate physical injury, but in lifelong emotional scars as well,” said Angela Mohan, a California-based licensed marriage and family therapist and member of the California Association of Marriage and Family Therapists. “Bullying in 2012 isn’t the same thing that parents may have experienced when they were young. Teens face bullies at school, home and in the online world. There’s no escape.”

Talking about how to handle bullies and how parents and educators can provide needed support is critically important. Parents and educators need to take action to identify bullying that may be happening now, to stop bullying that is taking place and to prevent it from happening in the future.

CounselingCalifornia.com offers conversation guidance for parents and educators who suspect their child or student is being bullied:

  •      Ask a general, open-ended inquiry: “Is anything going on at school or online with your friends/classmates that you want to talk about”? If the child seems hesitant to open up, don’t force the issue.
  •      Share a personal story: “When I was in high school…” Parents can relate with their child and encourage a conversation by telling a story about a time when they were bullied at school or at work.
  •      Make a direct inquiry: “Are you being bullied”?

On the flip side, if you suspect your child or student is acting like a bully, it is important to talk about the serious and lasting impact bullying can have on children and the potential consequences the child may face for being a bully. Equally important is talking to your child about changing his or her behavior.

CounselingCalifornia.com offers tips for parents and educators who suspect their child or student is acting as a bully:

  •      Sit down and talk to your child or student.  Be gentle but firm in your approach.  Ask open-ended questions to reduce the risk of the child becoming defensive (like, “Tell me what happened,” or “Your actions have hurt someone.  What do you think your consequence should be”?).  Is there any provocation (real or perceived)?
  •      If you are too aggressive (physically and/or verbally) in your response to bullying, you will be reinforcing the behavior.  Some ideas of appropriate consequences are to have the child make amends with the victim (to restore a sense of safety), do a community service, do special chores around the house, or remove a privilege or valued item for a while.
  •      Set clear and firm boundaries as to what is acceptable or not.  Set clear and firm consequences if the behavior continues.  Follow through consistently.

Some kids may be reluctant to talk about bullying. They might be embarrassed, afraid of the repercussions of telling someone or simply uncomfortable talking about it. If this is the case, parents or educators should enlist the help of another adult with whom their child is comfortable, such as an aunt or uncle, school counselor, pastor or talk therapy with a licensed marriage and family therapist.

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More Organizations Launch Anti-Bullying Campaigns

AscentiveCyber Safety news from the Ascentive team

More and more organizations are launching their own campaigns to stop bullying and cyber-bullying. Tanda, a pioneer in energy-based at-home beauty devices, announces its Zap Bullying campaign to raise awareness among parents and teens about this epidemic and to empower teens to feel confident and secure in their own skin.  The multifaceted campaign from Tanda Zap, the powerful acne clearing technology endorsed by leading dermatologists and successfully used by thousands of users across the country, will include a partnership with the national leading anti-bullying organization STOMP Out Bullying™, a social media awareness campaign and a limited edition blue Zap device to support the cause.

“We envision a world in which young people feel safe from bullying and we’re thrilled to partner with the STOMP Out Bullying™ organization. We share their commitment to help people take a stand against bullying in schools and communities,” says Fabian Tenenbaum, CEO of Syneron Beauty, the maker of Tanda branded products.  “Tanda Zap offers ground-breaking acne clearing technology to help teens feel comfortable and secure in their own skin and we hope that this initiative will raise awareness and dialogue around this issue and that ultimately it will serve to help foster greater understanding and mutual respect among teens.”

Tanda Zap invites consumers to “Zap Bullying” and pledge support to this social campaign by visiting its Facebook page, http://www.Facebook.com/Tanda.  “Like” Tanda and then “Vote” to Zap Bullying.  Tanda will donate $1 for each Vote to the STOMP Out Bullying™ organization.

“We are so grateful to have Tanda Zap as a philanthropic partner,” says Ross Ellis, Founder and CEO of STOMP Out Bullying™. “Together we can reach more schools, kids, teens and families affected by bullying with the critical educational resources and support services they need.”

As part of the campaign, the brand will introduce a limited edition blue Tanda Zap acne spot treatment device, from which a portion of proceeds will be donated to STOMP Out Bullying™. The limited edition blue Tanda Zap device will be available for $49 for Back to School 2012.

PACER’s National Bullying Prevention Center, a partner in The Bully Project and a supporter of Lee Hirsch’s new documentary “Bully,” offers educators, students, families and individuals the tools they need to address bullying in schools. By downloading free resources at PACER.org/bullying, communities can find ways to help change the culture of bullying.

“The Bully movie gives everyone a heartbreaking look at the reality of bullying,” says Julie Hertzog, director of PACER’s National Bullying Prevention Center. “Our hope is that the movie will be a call to action, and that more people will work together to create a climate that doesn’t accept this behavior.”

Resources available at PACER.org/bullying include bullying prevention classroom toolkits, activities and videos for K-12 students; toolkits for organizing community events around bullying prevention; tips for how parents can talk with their children about the subject and work with schools and more.

PACER’s TeensAgainstBullying.org website offers relevant and interactive information in a teen-friendly way. Teens can find strategies to deal with bullying, ways they can stand up for other kids, and ideas for how they can bring the bullying prevention message to their school. PACER’s KidsAgainstBullying.org website is also specifically designed for elementary-aged children and uses a cast of animated characters to share bullying prevention strategies.

In addition, PACER’s National Bullying Prevention Center, The National Center for Learning Disabilities (NCLB), AbilityPath and Autism Speaks are partnering with The Bully Project to raise awareness about how bullying affects children with disabilities. Resources and a toolkit will be available soon at specialneeds.bullyingproject.com.

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